Marketing Communications

Miami Dade College Logo

The main purpose of the College logo is to facilitate recognition of Miami Dade College. Its effectiveness depends on consistent application and frequent use. The College/campus logo is the primary identification of the College and the campuses and must be the prime identification on all print, broadcast and web materials.

For detailed information on the College and Campus logos, please consult the MDC Official Design Guidelines.

 


 

 


 

 

 


 

 

editorial guidelines

MDC Official Editorial Guidelines

This guide contains rules on style and grammar for those writing anything for and about Miami Dade College.

Please consult the Associated Press (AP) Stylebook for specific editorial rules not addressed in the MDC editorial guide. Refer to Merriam-Webster’s Collegiate Dictionary, The Gregg Reference Manual or in the Associated Press Stylebook.

To learn how to mark up PDF proofs from Marketing Communications, please refer to these instructions.

It is imperative that the college’s written communication be consistent in style and uniform in nomenclature.

design guidelines

MDC Official Design Guidelines

How we present ourselves has everything to do with how we are perceived by our many audiences. Lack of clear and consistent use of our identity creates confusion and fails to promote a positive image. It is imperative that an organizational brand be consistently used in all visual and printed media.

This publication is the official guide in the usage of College logotypes, official typefaces, official colors and the College seal.

Sharks Logo and Finn Mascot Identity Guide

This publication is the official identity guide for the use of the MDC Sharks Spirit Mark (logo) and MDC Finn Mascot Graphics. Both the Sharks logo and the Finn Mascot are symbols of college spirit and personality for Miami Dade College athletics, alumni foundation, social media and the campus student life departments. Specific usage standards have been established and are addressed in this guide. These usage standards should be adhered to in all College communications and marketing efforts in order to maintain the integrity of the mark.

MDC Credly Digital Badge Design Guide

This publication is the official design guide for digital badges as authorized by Miami Dade College in association with the Credly Acclaim digital badging platform. Digital badges for MDC use may not be created without the express consent of the College President’s Office.